Kay Gruenwoldt

Kay is working in NOKIA Games Publishing heading the North American Marketing Team.
In his role, he is responsible for the Development and Execution of compelling and engaging Marketing Campaigns, creating and developing games brands that appeal to a broad range of consumers including the iconic Nokia mobile game Snakes. Kay has also B2B Marketing responsibility managing partnerships with organizations like the IMGA and others, and represents Nokia as a member of the board of Governors at MI6, the only games marketer organization.
Kay joined Nokia in 2004 as a Producer for the European Games Publishing, where he was responsible for the production and management of external development teams. In 2005 he joined the Developer Relations team and took over Global Industry Marketing for N-Gage in 2006 as the interface to the mobile games development community.
With a broad background in the games industry for more then 14 years that includes Marketing, Product Marketing, Sales, Design and Development positions on multiple platforms, Kay brings a breadth of experience to his role. He has been working on more then 20 titles successfully positioned in markets around the globe. Kay also gained extensive experience in project management and new product development working for General Electrics Industrial Systems in Europe and North America. He co-filed a marketing patent that got introduced into a wide range of industrial products.
Kay is a member of IGDA and a regular speaker on topics of games, marketing and media convergence at events around the world like GDC, GC, XML and others.