Digital Hot List Entrants

Hot Property Entries

Andrew Brown - Work at Play
Our property is (www.workatplay.com). It provides video interaction with our show reel. It is unique in that is allows anyone on Twitter to change the color of our website in real time. By tweeting @workatplay Make your website blue a twitter user could literally watch as our website changed to blue. We record a history of these tweets at http:// www.workatplay.com/color. The campaign was the most successful because of the longevity of its usefulness, and because of the exposure it generates for our company each time a Twitter user changes our websites color. For example, if a user with 1000 followers tweets the command, then 1000 people are exposed to the Work at Play brand through a digital experience.

Erin Berube - XWEIGHTED.COM
XWEIGHTED.COM, a highly interactive spin-off of the popular weight-loss television documentary series X-Weighted, has cultivated a thriving online community of loyal users seeking fitness expertise and nutrition resources as they pursue a healthy, active lifestyle. It provides a social support network where users share their stories, struggles, frustrations and successes with each other on a daily basis. XWEIGHTED.COM is a meeting ground of people going through the same process in order to achieve a similar objective. The XWEIGHTED.COM NATIONAL CHALLENGE provides an opportunity for users to register, complete a fitness test and interact with each other at fitness centers across Canada. Over 7500 users created personal profiles, joined groups with similar interests and strategies and have had access to a 26-week strategic weight loss and fitness plan. 

Jacqueline Parker - Solomag
Solomag is an online lifestyle magazine for single women. We encourage single women to embrace and optimize their single lifestyle instead of trying to get away from it. We have honest and impactful editorial that explores issues that affect singles as they reach their 40's such as having a child alone, buying real estate, health care, etc. We also encourage women to travel alone and maximize their free time through editorial and our new web show - Off the Beaten Path which explores unique adventures right here in Canada - and not far from home. The site focuses on travel, lifestyle, career, real estate, finance and all things specific to the single women target. We also host networking events for women entrepreneurs and some 'theme-based' events for singles.

Janice Waugh - The Global Bloggers Network
The Global Bloggers Network is a membership site that helps topic experts become successful bloggers. It was founded by two travel bloggers who needed a blogging resource that spoke plain English. We run educational programs as well as programs that drive traffic to members' sites. Our most unique program is called the Blog Hop. The Blog Hop is a cooperative contest/marketing program. Running contests is a valuable but time consuming process. By participating in the Blog Hop, members cut the work, offer better prizes and improve results. There are six member blogs on the Blog Hop each week for 3 weeks. Contestants click on a link to an online play card to find six questions and links to the blogs of the week where they will find the answers. Contestants hop from one blog to another, answer the questions and gain a chance to win great prizes. Participating blogs enjoy a traffic spike over the week and have new people introduced to their blogs who could become regular readers.

Jim Barr - SnowSeekers
SnowSeekers is a snow minded new media company who develops content and delivers it via TV, mobile and digital means. Recently recognized by the Canadian Government as one of Canada’s most innovative companies, SnowSeekers was founded by journalism industry veterans. Our operation includes a nationally televised production series (carried by SHAW Communications to four million people per week), a major web presence (now home to 400+ pages of content), a line of iPhone applications (http://www.snowseekers.ca/iphone) and relationships with an international array of new media companies that pull our content into their on-line spaces. Corporate clients include The North Face, Travel Alberta, The Canadian Ski Instructors Alliance, Parks Canada, The Public Affairs office of the Albertan Government and Cold-FX. In March, SnowSeekers was awarded a grant from the Alberta Government, furthering its position in becoming a North American leader in utilizing smartphones for content delivery.

Julian Brass - NotableTV.com
NotableTV.com For Young Professionals, By Young Professionals (YP), is a turn-key outlet that bridges brands with young, aspiring professionals 25-39 years old. By creating a clutter-free online experience, we have aggregated a niche that brands want to talk to and that our demo is attracted to. We provide a 360 degree solution for brands to reach YP™’s in ways like premium video-based content, compelling articles targeting young professionals, social media, unique offline event experiences and product launches like the Samsung 3-D TV launch. Our Experts and Contributors constantly ensure fresh and YP-relevant content is available. Since launch in March of 2009, Notable has over 25,000 subscribers and followers which have a median income of 85k. We are the 60th most followed CDN on Twitter and have been featured in every major news outlet. We have worked with Samsung, RW&CO, Rogers On Demand Online, Mount Sinai, and many more notable brands. Content is king a turn-key is queen.

Lauren Friese - Talent Egg
TalentEgg is Canada’s only student and new grad career website focused exclusively on meaningful career opportunities with top-quality employers. 

Michael Dawson - LifeforceTV
LifeforceTV is Canada's online broadcast network and showcases premium web series by some of Canada's most prominent content creators. Each show has its own distinctive page listing all their episodes, cast/crew, synopsis and other pertinent video information. User can easily find shows by genre, rating, and by browsing the most recent episodes. The site itself was developed from scratch and runs on Rails. As we're aware of now, it's the only site of its kind in Canada and currently has 12 unique web series, and more in the acquisition stage.

Michelle Bailey - MetroLeap Media
MetroLeap Media is an entertainment company that takes having fun very seriously. Our entertainment properties showcase music, song lyrics and games through some of the most popular websites, widgets and mobile applications. We allow consumers to enjoy their favorite entertainment content, connect with like-minded fans, and experience entertainment from wherever they are, online. Our flagship property, MetroLyrics.com, is the lyrical destination for more than 40 million consumers every month. This broad consumer group accesses their favorite song lyrics from our site in a variety of ways, from desktop browsers to iPhone apps, and shares content on Facebook profiles and MySpace pages.

Rene d’Entremont - TasteBudsTV.com
TasteBudsTV.com continues the TV food adventure series online, complete with a how to cooking methods, delectable healthy recipes, and gripping games. The result is a great jump-start for kids and parents as they begin to cook and create together in the kitchen. Aiding these collaborative activities is the websites Cookbooker: a virtual recipe book that can be personalized to combine family recipes with recipes from the show, as well as those belonging to other contributing users. Users also have the option of printing their Cookbookers to create their own original recipe book. The website uses marblemedia’s proprietary Flash video player to provide exclusive video content, such as video blogs and behind the scenes footage with educational, informative, and supplementary text. This is in addition to the full streaming episodes available on the site. The result is a fully immersive entertainment experience, extending the fun from the TV show to an engaging interactive portal online.

Riel Roussopoulos - LiveInSite.com
We run a network of neighbourhood websites. http://LiveInSites.com/info Currently 30 websites, with more communities being added every week. We like to compare ourselves to a cable access channel or community news paper. It\'s free for anyone to setup a profile, start a blog and comment and rate local businesses, real estate listings and news items. We bring citizen journalism tools to local communities and because of our unique multi domain structure, we cast a large footprint on the web.

Hot Proposal Entries

Adam Urban - Uploaded.TV
Uploaded.TV has developed 35+ TV formats that all have one thing in common. They are all about User Generated Content. The main difference between Uploaded.TV formats and other TV shows that work with User Generated Content is that the Uploaded.TV formats offer the viewer the chance to BUY airtime and be a part of the show¦. 100% guaranteed! UPLOADED.TV enables its users to upload their video to re.g.ular television channels to show their talent, express their emotion, sell their car or do a casting for a reality show. Thanks to UPLOADED.TV anybody can now decide themselves to be on TV by participating in Upload 2 TV formats like Breaking the Band, Model Search, Funniest Uploads, Stand-Up-Loaded Comedian. As easy as buying a plane ticket…. As television’s first social network, UPLOADED.TV offers television viewers and internet users a high quality social network environment and a video-sharing portal that successfully inte.g.rates old media with new media. 

Adam Silver - The Scout
Picture this: A seasoned film location scout scours the Globe in search of singular shooting locations, for the Advertising business's most demanding commercial Directors
Enter Adam Silver an International commercial & Film location scout. Adam explores North America, and the globe, in search of the right locations for demanding Directors and clientele, commercial and feature film directors. THE SCOUT takes viewers along with Adam as his unquenchable curiosity, natural gift for sniffing out the unusual, and way of engaging strangers wins trust, loosens tongues, and gains him access to secret local venues.

Barbara Hager - School of Soul
School of Soul Real kids. Real music. Real drama. There’s no question that talented teens who play instruments and sing in high school music programs are a hit-making TV formula. Disney’s High School Musical franchise and the Fox’s Glee have proven that. But what if there was a real high school band that could measure up to the over-groomed (and often over-aged) fictional TV counterparts? School of Soul is a proposed documentary web series about an actual high school band whose talented members are being prepped for careers as professional musicians. Every September for the past 20 years, high school band teacher Eric Emde has held auditions for the Vic High R&B Band. The 100 or so singers and musicians who try out for the band face intense competition to fill the 20 openings in this nationally-recognized R&B Band. This Motown-inspired band is more than an after-school music club.

Derek Clayton - Tales from the Lobby
TALES FROM THE LOBBY Deep in the bowels of an old, decrepit movie theatre lays a collection of long-forgotten exploitation films, each telling a different tale of terror and mayhem. Join our projectionist as each week, he opens the doors of this gruesome grindhouse to a select few brave enough to experience these seedy celluloid horrors. Welcome to TALES FROM THE LOBBY! Each 15 to 20 minute episode will play out like a vintage exploitation film, complete with scratches, pops, and even trailers for upcoming episodes. The website will be designed like the lobby of a vintage movie theatre, complete with a number of interactive activities in which the viewer can engage, including downloadable poster art, mobile phone applications, games, and more!

Erica Hargreave - Emmes Travel Adventures
Emmes Travel Adventures: Vancouver 30-something Gal-About-Town Emme Rogers (http://emmerogers.com) has long been looking for love & trying to find what makes for a healthy relationship for her. Being somewhat limited in her success she is hitting the road to start exploring the world in her search for love & romance. Knowing full well that such things are not simply tied to that hunka, hunka burning love (aka your better half), Emme is bringing 2 pals & experts in finding love & romance in their work - long-time Toronto bud & wordsmyth, Sid, & quirky UK artist, Lainie. Emmes Travel Adventures will be a Travel Series with a sexy/romantic twist aimed at the web & mobile technologies, featuring all that is sexy & romantic in this wide world of ours. Think food, wine, entertainment, fashion & destinations, delivered to Emmes Travel Blog and the characters social media feeds, as interstitials to the broadcast market & airlines, as the characters own travel diaries & via a mobile app.

James DesRoches - The RaeRock Connector
The RaeRock Connector (www.RaeRock.net) is a series of messages from an Alien to its home planet. The Alien has been sent to observe life on Earth, as it does every few thousand years. Unfortunately for the Alien, its communication gear is misdirected to another galaxy so it has to make do with the devices it can find- our contemporary cameras and computers. This is effectively a comedic variety show, as the Alien can choose to be curious about virtually anything. Fortunately for us, it is fascinated with topics that have strong Internet economics- travel, health, house and home, lifestyles, and the green movement are the five opening topics for the series. Series episodes will be approximately 5 minutes long and repurposable. The web version will be intensely interactive, and feature high context but low distraction brand inte.g.rations. To date, HD material has been collected worldwide for the RaeRock Connector.

Jason Daley - Suitz
"Suitz. A reality show that's out of this world!" is an on-going content creation and crowdsourcing competition where... 4 ordinary people get extraordinary powers. A morality play where each individual must decide whether they will be evil or good. What would you do if only YOU had the power to stop the next superpowered me.g.alomaniac from taking over the world. Would you have the courage to risk everything to help your fellow man. But, there is a more sinister question lurking in everyone\'s mind. Who gave you the power in the first place. And why? 

John Bessai - GreenHeroes.tv
GreenHeroes.tv is a web/tv crossover that tells remarkable stories of people who acted on their idea to address the global environmental crisis. In short webisodes and as a series of TV episodes, our Green Heroes take us back to the moment when they suddenly understood that something must be done to save the planet and they were the ones to do it. Using the inspirational stories of heroes with mainstream appeal, GreenHeroes.tv engages the apathetic and the despairing (we call them the mushy middle) by showing how atypical heroes made a difference and to encourage "out of the box" thinking to find new ways to fight climate change. The goal is to build a "branded conversatio\" by producing high quality videos and to encourage video sharing on other websites and third-screen channels. We also invite users to connect directly to the campaigns of our Green Heroes and contribute new story ideas through the \"nominate a green hero\" contest. www.greenheroes.tv/digitalhotlist.html

Mark Hand - Dada Uh Oh
One Man. One Baby. Zero Clue. After losing his job, a dad decides to try his hand at staying home with his infant daughter. After all, how hard can it be? Uh oh, Dada. DADA UH OH is a hilarious and loving look at parenthood served up in easily digestible bite-sized pieces. Each weekly episode follows the well-meaning but inept efforts of a stay-at-home father hopelessly out of his element looking after a toddler all by himself. DADA UH OH will be distributed online in weekly installments of high-definition video. The rapid-paced episodes will be short, around two to three minutes long each. Doling out these snack-sized slices of life on a re.g.ular and frequent release schedule will help to grow and maintain a loyal audience who appreciates being able to count on a new dose of fun each and every week.

Pat Kelly - Hibberson Hockey School
With the HIBBERSON HOCKEY SCHOOL, we present you with a fresh, entertaining idea that has all the right stuff to take a hockey related brand viral, without ever sacrificing the brands core inte.g.rity. Using the talents of two established Canadian comedians, the simple and hilarious HIBBERSON HOCKEY SCHOOL concept is the perfect vehicle to build internet buzz, and has infinite potential for further marketing executions. PASSWORD: Hockey http://vimeo.com/8107627 

Ramona Pringle - The Real Lives of Avatars
The Real Lives of Avatars is a multiplatform reality series currently in development, which follows the lives, relationships and romances of people who live online. Geared to 18 - 34 yr olds, The Real Lives of Avatars is the Jersey Shore of digital life, reaching out beyond traditional tech demographics with relationship driven storylines and a fearless narrator (me) curious to find out if it really is possible to fall in love with an avatar. This is about more than the game; this is the Real World of the virtual world, complete with passion, struggles of sexual identity, and self-discovery. The show follows the trials and tribulations of characters searching for connection in virtual worlds, and explore the challenges they face as they transition these romances into the real world. In this gutsy social experiment viewers will have a unique opportunity to interact with the show online as I forego my role as a virtual tourist and delve head-first into the realm of game-worlds. 

Rene d’Entremont - The Dating Guy
In true transmedia fashion, The Dating Guy TV series is extended online via the show’s companion website: DatingGuy.com, an interactive lad-culture men’s magazine featuring content relevant to the 18-34 year old male (tech, gaming, hotties, grooming, fashion and of course, dating advice) along with other interactive, engaging and entertaining story telling elements. Dr. Love is a character referenced on the show but never seen. Online, the character comes to life, as a young, hot female dating expert who offers weekly tips to guys - from a female perspective. Visitors submit their dating dilemmas, and Dr. Love dispenses advice to the lovelorn. The site will also offer a weekly webisode series titled The Morning After Show: comprised of a colourful panel of celebrity experts ” drilling down into the hard realities of sex, dating, and things you’d never want to talk about at parties. Each webisode will be 10 minutes in length. 

Richard McQueen - Raising Sonny
Steven Heisler a local improv comedian and actor in the city plays Eddy Moon the lead for this mockumentary web series, called Raising Sonny In a nutshell....it’s a five part season 1 web series. The series to launch in June/10 across 6 online channels, through tube mogul. With its first promo having gone Live across 6 online channels on may 11th, you can check the first one out at http://www.youtube.com/user/RichardMacqueen#p/a/u/0/znZdBBBKtr8 It is helping to build a following and awareness for the series.

Scott Simpson - Space Pirates
Space Pirates is a scripted mock-documentary web series about a team of ambitious but naive young filmmakers trying to make an independent science fiction movie called Space Pirates: Curse of the Black Skull. The story of Space Pirates will be told via a series of five to seven-minute webisodes, filmed in the tradition of The Office and Trailer Park Boys. What Spinal Tap is to rock and roll, Space Pirates is to sci-fi: a mock making-of doc that tells the (fictional) story of the (failed) making of the greatest movie (n)ever made. SPACE PIRATES is also a totally immersive online experience. Blogs, stills, forums, outtakes, fake trailers, screen tests, and a host of other offerings invite the audience to participate in all things Space Pirate. Above all else, SPACE PIRATES is fast paced entertainment. It’s a dynamic and cutting edge series. And like every great comedy, it’s also heartwarming and evocative. For Space Pirates is more than just a moc doc. It's pirates. In space.

Hot Talent Entries

Bram Timmer
Entering my 8th year of working as a professional in the media industry - What sets me apart from the rest is that I've been working remote for a large selection of clients & agencies both national & international. I've worn hats as Creative Director, Designer, Artist, Producer, Editor, Photographer, Developer, and simply everything in between. My design portfolio http://www.beside.ca shows diverse creativity and expertise in digital media. I also maintain a career path as a Director/Photographer at Aside http://www.aside.ca Right now as Beside, I'm doing the creative direction for a campaign of Survivorman. And as Aside I’m doing 2 commercials spots for the Calgary Stampede. I participate in many design and art-focused events, portals, groups, and exhibits. Beside and Aside both indicate my position, my approach, and my train of thought as to working with clients on any project or with anyone involved.

Emme Rogers
I weave the fabric of a good story and generally love every moment of it (even the mortifyingly embarrassing ones). Many would describe me as quite the character, a storybook one in fact. Others would say I'm a real time example of transmedia and interactive storytelling in action. Read the Vancouver Sun, USA Today, Global TV Online, and NBC Online and I am tauted as Vancouver's own Carrie Bradshaw. Ask me and I am simply a 30-something gal trying to find my way through life, love and relationships in this big, wide world of ours.

Susan Arthur
The Basketball Jones, or TBJ, (theScore.com/tbj) is hosted by J.E. Skeets and Tas Melas, popular NBA bloggers who have re-invented the sports talk show for the digital age. They have quickly become one of the most popular cross-platform properties at The Score. Through their work, Skeets and Tas have become two of the most recognizable figures in the online sports world, been invited to speak at industry conferences and been featured in (amongst others) The New York Times, The Globe and Mail, and ESPN.com. What makes them unique is the way they effortlessly combine their obsessive knowledge and passion for basketball with their quirky personalities to create a show that is as informative as it is hilarious. Since its inception, TBJ have interviewed NBA All-Stars, created hit viral videos, and produced the Web’s most essential basketball satire, all the while churning out over 500 episodes of their daily talk show which is considered the industry standard. 

Hot Technology Entries

Adil Dhalla - My City Lives
My City Lives (www.mycitylives.com) is a game changing New Media platform that allows you to share your experiences with your city’s public spaces, organizations and fellow citizens with online video. These web stories live on an interactive map showcasing the locations where they were filmed so you can learn about your city based on the stories of others. Collectively, these stories are what define a city, but they are rarely connected with the sterile grids of modern cartography or even lively user generated review sites. Through the advents of modern media, My City Lives bring you an authentic view of your city that is powerful because it is personal — we animate the missing link between locations and the people. A city is not a collection of inanimate roads, expressways, trolley-tracks or buildings; that is infrastructure. A city is the combination of these objects with the people who build and live amongst them. At My City Lives, we combine the topographical precision of new-age mapping technology with the vibrancy and style of an independent film. Ordinary maps are lifeless” we present a view of your city by the people who make it breathe. The idea for My City Lives was born of the common problems we all shared at Creativity Killed the Recession, a creative community we founded to incubate new ideas in 2009 (www.creativitykilledtherecession.org). These include, but are not limited to: Toronto’s need for economic stimulus; supporting arts and culture in the region; a tool for social change, and stimulating civil pride in our city and its institutions. We believe that by addressing these issues, we would be doing our part to help Toronto elevate itself out of the recession and push towards a level of prosperity that is possible on local, national, and even global levels. My City Lives will therefore have its roots in Toronto, but as time has shown and history will attest, its success here can have an even greater impact beyond our ever-changing boundaries.

Arpad Barabas - Mobizu
Mobizou (http://www.mobizou.com) enables retailer brands to engage with their customers through the most intimate channel: the mobile phone. Merchants can upload and track mobile coupons, surveys and ads through an easy self-managed online interface. This mobile content gets published to end users via three methods. A merchant can link their Mobizou account with their company Twitter and Facebook Page. When coupons or surveys go live, a link to the content is automatically published to their Twitter and Facebook feeds. When their followers click on the link, they are brought to a branded landing page that tells them how to use the coupon on their mobile phone or how to take a survey. Through this social integration, retail brands get real-time feedback on their user’s engagement with their brand through the Mobizou dashboard. The third way content gets published is to Mobizou’s own users. Mobizou runs a loyalty program called the Bizoubucks Rewards Program (http://www.bizoubucks.com). Every time a Bizoubucks member engages with a retailer’s brand by downloading coupons or taking surveys, they are rewarded with points, or Bizoubucks. So what can users do with these Bizoubucks? Pretty much anything they want. What is great about this rewards program is that anyone in the community can submit a new reward item to be put into the Bizoubucks online store. Everyone in the community can vote items up or down; those items that get voted high enough will make their way into the store. The service is great for consumers as they save money using green convenient mobile coupons and earn free stuff while they do it. So what about the mobile ads? A single full-page mobile ad unit is presented right before a user downloads a coupon or takes a survey. As ads are from the same merchant whose coupons or surveys are being downloaded, brands have the opportunity to present targeted and relevant ad content to the individual user. 

Christina MacLean - Cardinal
Cardinal is a social-media based music sharing application. It is quite simply the shortest distance between the music you're listening to, and your friends on Twitter and Facebook. Using Cardinal's clean and streamlined interface, you can quickly and easily share which artists, albums, and songs you're enjoying on your iPhone or iPod Touch - right now. No need to pause your music, remember album names, song titles, or how to spell artists names - Cardinal allows you create custom or saved messages to quickly and easily tell your Twitter followers or Facebook friends what song is moving you - and adds all of the info for you. It will even let you embed hashtags like #musicmonday and #nowplaying as well as a link to the artist and album in iTunes for your friends to preview and enjoy! Are you pounding out the best run of your life to your favorite song and want to tell your running buddies on Twitter? It's easy to do while you're running using Cardinal's innovative 'Shake-to-Post' functionality. Listening to a new indy artist that you just know your friends on Facebook will have to have? Set up a saved message in Cardinal so you can always be the first brag about how you ‘listened to them before they were popular...'. Hands full of groceries from the farmers market, but want to broadcast to Facebook and Twitter that 'Chai tastes better while listening to your favorite cello concerto'? Don’t drop your eggs - Cardinal was designed to be used with one hand and one thumb! Cardinal even embeds a link to iTunes in your message so your friends preview and buy the songs, artists, and albums you’re loving from their phone, PC, or Mac. Sharing is really only phase one though. We’re currently in the process of exploring exciting new functionality for Cardinal focused on facilitation user interation and community building. We believe music is as much about identity, shared experience, and kinship as it is about loving an individual song. 

Pixton.com

Colleen Nystedt - MovieSet.com
MovieSet.com is a platform and toolkit that integrates with the actual production work flow process in order to enable a generation of authentic real time content. Its ultimate objective is to build core audience over each projects life cycle from Development through Distribution. We know that during Production the prime directive is to get the movie in the can on time and on budget. At the same time, marketing is mission critical. Each film featured on MovieSet.com uses our turn-key technology to integrate with Production to and create a dynamic web presence. Fans can authentically track each films progress from green-light through to delivery. We at MovieSet.com believe that each film has its own core audience and the internet provides the most sophisticated tool to target and engage those fans. MovieSet.com enables filmmakers with the tools they need to create a community around shared passions for movies. It delivers targeted data metrics to Advertisers as well as Producers. With the advent of MovieSet.com the relationship between Fans, Filmmakers and Advertisers is strengthened, creating better defined fan expectations, further directed marketing and, ultimately, stronger films and film communities.

Dario Meli - Vidrollr
Vidrollr is a video commenting application that anticipates the future evolution of social TV. With its crisp, simple interface and ease-of-use, it's a slick new way to encourage conversation and share thoughts within a branded environment. In essence, Vidrollr is a non-intrusive advertising platform that engages a company’s target audience in a way no other platform can. Fully customizable, and easy to put on blogs and websites, Vidrollr restyles the way people interact. Like all the applications created by Invoke, it’s easy to deploy and able to process video quickly and seamlessly, delivering video seconds after it’s recorded. The excitement building around this brand new app is significant given no one has delivered this level of engagement in real time, at all. http://vidrollr.com/

David Burch - TubeMogul
TubeMogul’s mission is to get online videos watched and watched longer by highly targeted TV-sized audiences. TubeMogul services are powered by the company’s unprecedented data platform that processes billions of video streams every month from the Internets top publishers to know precisely who is watching what and where online. Advertisers and marketers never again have to choose engagement and accountability over reach if they use TubeMogul's online video distribution, analytics and video ad platform. PlayTime, our video ad platform, features videos as standalone content within social media, such as Facebook games and apps, and on comScore 250 publisher sites. Using its patent-pending mass audience segmentation technology (MAST), TubeMogul places videos to maximize play time and guarantee viewership objectives with the right target audiences “ an advertiser is only charged when a video is watched. TubeMogul OneLoad is a free service that provides a single point for deploying uploads to the top video and social networking sites, as well as powerful analytics on who, what, and how videos are being viewed. OneLoad comes with TubeMogul's InPlay® analytics built-in, providing real-time viewership and engagement tracking. TubeMogul InPlay provides real-time video viewership, audience engagement and performance analytics. Advertisers and marketers use InPlay to measure and compare video campaigns across video sites, social networks and paid placements. Publishers use InPlayR for performance analysis of their own video player or video site, and to share video metrics with advertisers and content creators.

Eric Warnke - Mesh Canada
Mesh Canada is rolling out a national, ad supported, network of wireless Internet hotspots that is always on and always free. With over 30 hotspots in the Edmonton pilot project, Mesh Canada is rapidly deploying locations. Everything is provided for free to the business hosting the hotspot and the end user. With our product, advertisers have an unprecedented opportunity to engage with tech savvy individuals on their mobile devices. Rich, captive, specifically geographically targeted digital ads are the future and Mesh Canada is the network to provide them. Our digital ads are served directly to the end user and are not restricted to any one web property. Users must engage with branded advertising before and while browsing any of the web.

Gavin McGarry - Torrent Tracker Report
Downloading content from the Internet is a mass-market reality. Torrent Tracker Reports reveals what content is most popular online; acting as a market signal for all types of media. Powered by Jumpwire Media’s Deep Torrent Tracker software and vetted by a PhD led research team, Torrent Tracker Reports provides its television clients the opportunity to use this data to better understand their global audiences and monetize their content more effectively. Forward thinking and innovative, Torrent Tracker Reports has been accumulating television user trend data for every TV show in the world since June 2008.

Jaafer Haider - Buzz Spots
BuzzSpots (http://www.buzzspots.com) brings on-demand media and entertainment into the gym; providing members web apps, music, movies, TV shows, digital magazines, and more at the touch of their cardio machine finger tips! Integrated with new cardio machine consoles or on screens fitted to older machines, BuzzSpots is the evolution of fitness entertainment and advertising; delighting members, while reducing churn and delivering a significant new recurring revenue stream for fitness clubs. It's like in-flight entertainment meets the App Store in the gym! BuzzSpots is powered by a hosted content management system and an industry leading ad serving platform delivering great applications, content, and advertising to touch displays on cardio machines. For Advertisers: Fitness Club members are a high income, action-oriented, targeted, and largely social bunch. BuzzSpots brings the online ad model into the gym giving advertisers the first interactive ad platform and massive reach to this lucrative audience. For Content Providers/Publishers: BuzzSpots will showcase great content from major network/cable, studios, and independent programming; Movies, shows, documentaries, shorts, music, and digital magazines available to an engaged, focused audience! For App Developers: Think people would love to be entertained by your app while they run, bike, or stair climb? Get in it on BuzzSpots! Admit it, you’d love to watch Family Guy or Lost while you’re running on that treadmill. Digital Fitness is the future of in-gym entertainment and advertising and it’s coming to your club soon!

Kristen Mole - Geodelic
Geodelic effectively redefines how smartphone users discover locally pertinent information. By combining a user’s location and interests, Geodelic aggregates and presents contextually relevant, location-based information about the real world that surrounds a user at any moment. The Geodelic app permits users to browse their surroundings through categories such as food, entertainment, or shopping through an easy touchscreen UI that makes typing keywords and URL's obsolete. With a click, users can find instant information about their location. For movies, the app provides movie reviews and showtimes. For restaurants, users can view menus and make reservations. For airports, Geodelic shows terminal amenities and flight arrival/departure times. The app is also a portal to Geodelic’s network of partner On-site Experiences, which are location-smart mobile websites. Tapping on an Experience morphs the app into a customized view that displays location-relevant information. A wide variety of businesses and brands have partnered with Geodelic to author Experiences - giving the app unprecedented functionality. Universal Studios Hollywood created a real-time mobile park guide Experience. The OnMedia NYC 2010 conference Experience presents attendees with an interactive event schedule. And the Greenopia Experience is a directory of eco-ratings for businesses throughout the nation. 

Michael De Monte - Scribble Live
ScribbleLive is the first content management system for real-time journalism and audience engagement. Our software enables news and media organizations to quickly and easily create and monetize real-time news, live user-generated content and social media content into their existing web properties. It provides the immediacy of Twitter with the editorial and branding control of a CMS to maximize the impact for your brand or those of your advertisers. We are the future of news.

Nathon Gunn - Social Game Universe System
The TECHNOLOGY: Social Game Universe System, Interactive Games API (IGAPI) & Platform IGAPI is a unique, protectable, patent-pending platform and system that enables social features through the interconnection of different games (and applications). Through IGAPI and turnkey solutions, small and medium-sized developers will be able to participate in a massive network of social gaming across multiple platforms and social networks. Never before have games been interconnected in this way “and this invention is proven and working very well. Imagine social features that are more than just friend lists and leader-boards “elements that extend to actually playing with your friends no matter which game they are in. Through this system, tens of thousands of casual games and hundreds of developers can be empowered to participate in the phenomenon of social games in a meaningful way. You can think of it as a platform to enable a social game alliance. In turn, players get a simple tool set to organize and manage their social play in one place. The WORKING EXAMPLE: Avastar and Hollywood Tycoon IAGPI enabled Facebook Applications Avastar and Hollywood Tycoon are two products that have been developed using the patent-pending IGAPI, platform and system. They are excellent examples of how different games and apps can be inter-connected in a meaningful way and they serve as the test-bed for the company’s API development team. VIDEO demo of a content product using the technology: http://www.socialgameuniverse.com/video/sgu_promo.swf Content using the technology: http://apps.facebook.com/avastar/ Inter-connected content using the technology: http://apps.facebook.com/hollywoodtycoon/

Ross Huguet - Petline
We have created an iPhone Application for pet owners called Petline. Quickly find local Pet Stores, dog parks, animal hospitals, Veterinarians, and Animal shelters. Issue a pet alert if your pet is missing. Recieve pet alerts for missing pets. Upload your pets, description and details.

Tiffany Chester - Tagga Media
Tagga Media delivers relevant and effective mobile marketing tools to professional marketers across North America. The marketing industry's first agency-grade platform solution, Tagga provides everything marketers need to create, execute and track mobile SMS marketing, build mobile websites and run mobile advertising campaigns. Tagga provides agencies with easy to use tools, rich analytics, and high ROI. The Tagga platform enables brands to engage the mobile consumer. Ninety percent of adults have at least one mobile device meaning that the consumer is mobile and your brand should be too. SMS provides the broadest reach across mobile marketing tools. The Tagga platform enables agencies to launch a full range of SMS campaigns without the hassle of acquiring short codes and dealing with carriers. SMS campaigns including contests, voting updates, couponing, data collection and more can be up and running within days. Our mobile website creation tools make building a mobile site that fits your needs beyond easy. Our templates create rich, multi-page mobile websites or design simple campaign landing pages. Our advanced editor enables programmers to insert their own code while still taking advantage of our campaign analytics and reports. Once the design is established, our tools automatically format and optimize the websites across each type of mobile devices. Other features make it easy for our customers to add live voting results, contact forms, embedded video, maps, update content with RSS and much more. Through mobile advertising, we can drive traffic to your company's website, increasing traffic, brand awareness, and driving sales.

Trent Oster - Beamdog
Beamdog is a redefinition of the way software is found, purchased, distributed and utilized on computers. We use our proprietary technology to eliminate the outdated concept of installing software. We focus on user experience as our key driver through the process of finding and using software.