Do You Know The Future of Entertainment? Be at TV Everywhere
With the proliferation of online video, mobile devices and social media a perfect storm is brewing for the entertainment industry. Viewers are interacting with content in more and more different ways and expecting a very different level of engagement with their favourite entertainment brands than ever before. Satisfying this demand while finding ways to successfully monetize this engagement is creating pressure on content producers and broadcasters alike. While there has never been a wider variety of accessible tools available to produce, distribute and market content, there also has never been this level of complexity and lack of corresponding business models. nextMEDIA’s TV Everywhere program connects you to the information and the people you need to know to navigate through this complexity and capitalize on new business opportunities.
When: Tuesday, June 11th - Wednesday June 12th
Where: Fairmont Banff Springs Hotel
Part of the Banff World Media Festival
nextMEDIA’s TV Everywhere program is geared towards content producers, broadcasters, online publishers, distributors and media related technology providers looking to capitalize on the opportunities presented by the evolving digital landscape.
Click here to see a list of featured speakers.
The TV Everywhere program will be a collection of the most important discussion topics and programs that facilitate better business in the space, including face-to-face meetings with digital executives, demo hubs featuring the most cutting edge companies and technologies, and a star-studded Awards Gala honouring the best in digital content from around the world. Discussion topics include:
View from the Top: TV Everywhere Leaders Frame the Threats and Opportunities for Everyone
The content industry is fueled by pay TV subscriber dollars and advertising dollars. With the proliferation of online video and mobile and tablet viewing, pay TV subscribers have more and more options of where and when to get their content. Over the past three years Pay TV providers from across the globe have addressed this issue by rolling out TV Everywhere services. TV Everywhere services enables pay TV subscribers to access premium pay TV programming across multiple devices. It's intended to reinforce the value of traditional cable subscriptions. Have these services proven effective? Will they help sustain the existing business models that govern the television industry within a multi-platform world? Hear from a collection of TV Everywhere's top minds to find out answers
Over the Top Studios: The New Opportunity in Production & Distribution
Now that Hulu, Amazon, Netflix, Yahoo and Youtube are all playing in the original content game, are we witnessing the next wave in content production? From Netflix's House of Cards to Hulu's Spoilers to Youtube's original channels to Amazon's children and comedy programming, a plethora of original high quality digital-first content is being financed and produced by non-traditional means. Are we witnessing a sea change in the production and development of original content? Hear from the top content executives from the most cutting edge players in the space and find out.
How to Understand and Profit From Canada's Highly-Engaged Multi-Screen Digital Population
Canada continues to rank the highest globally across almost every digital index. We spend an incredible amount of time online, on social networks, watching online video and on our smartphones. Comscore - the world's leading digital market research firm will share their research analysis so you can better understand how your viewers watching habits.
Will Social Television & Multi-Screen Viewing Change the Way in Which Content is Created and Distributed?
From tweeting about the Oscars to voting for your favourite reality show star to engaging with fellow fans of your favourite team, social media has enabled an unprecedented level of viewer interactivity. When combined with the proliferation of mobile and tablet devices, television viewing takes on a whole new meaning. Meet the change-makers who are leveraging these technologies to take television to the next level.
Big Budget Transmedia and Online Productions
Producing and distributing long-form for scripted online content is no easy task. With that said there are increasingly more opportunities for this to happen. From Tim Kring's Day Break to Anthony Zuiker's Cybergeddon to Tom Hank's Electric City, to Amazon Studios, to Netlfix's House of Cards 2012 has been the year of big budget online entertainment. An interesting combination of established directors, online publishers and brands are seeding the next wave of online entertainment. Find out from some of the top creators of online properties what this means for you.
Click here to view the full schedule.
Get access to the TV Everywhere programs with a pass to the Banff World Media Festival.